Digital Marketing Executive

SERE Limited


  • Salary:

    See Job Description

  • Added:


  • Closing:


Digital Marketing Executive

This is an exciting opportunity for an ambitious individual to join our Marketing Team at SERE Group’s Head Office on Boucher Road, Belfast as Digital Marketing Executive.


  • Salary £ 21,000
  • Company Pension Scheme

The role will include the following responsibilities:

  • Using data-driven strategies to grow our local market using SEO and Paid Search channels.
  • Creating SEO-optimised content across the entire digital infrastructure, working closely with external agencies.
  • Working on PPC as well as display, paid social and SEO campaign management.
  • Managing keyword research and analysis for PPC campaigns.
  • Performing bid management manually and using a bid optimisation platform.
  • Support PPC strategy and ongoing optimisation.
  • Tracking and analysing important metrics that affect website traffic, lead conversions and target audiences.
  • Preparing regular internal reports that provide insight into performance.
  • Cross-collaborating and liaising with internal teams to create material.
  • Assist with marketing content strategy. Write, edit, and proofread marketing material for use in different channels such as press releases, blogs, website, social and other online and video content.
  • Maintaining industry relevancy by identifying and analysing the latest digital trends.
  • Researching and suggesting new digital marketing strategies to improve brand awareness, retention, and acquisition.
  • Help with the implementation of planned digital strategies for sister companies of SERE Group including Jet Assist and IMT Medical.

Your qualities

  • Degree in Business or marketing related subjects.
  • A digital mindset with a strong understanding of current online marketing concepts, strategy, and best practice.
  • Experience (2-3 years) in Content marketing, SEO, PPC, Email marketing and social media.
  • Strong creative and analytical skills with data driven thinking.
  • Solid knowledge of Google Analytics, Adwords and Facebook Business Suite.
  • Experience in the Motor Trade desirable but not essential.
  • Full Driver’s Licence

Closing date for applications 17.00 4th December 2020

Interviews will be held week commencing 14th December 2020

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Job Snapshot

Job Type
Permanent Full-Time
See Description
Job Roles
Digital Marketing Advisor, Digital Marketing Executive
Min Experience
See Job Description
Employer Type
Claire Grady
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Employer Details

SERE Limited

7-13 Boucher Road,
Co. Antrim,
BT12 6HR

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